Name: MAGIC
Start: 2025-08-17
End: 2025-08-19
Location: Las Vegas

Support Local Communities In Need

MAGIC is proud to partner with Delivering Good, a 501(c)(3) charitable organization connecting individuals and families in need with new products. Delivering Good partners with the fashion industry to bring essential relief to individuals and families during times of crisis, such as the California wildfires.

At our February 2025 event in Las Vegas, our team collected 30+ boxes of new clothing donated by our generous exhibitors went to the women of La Entrada Campus.

"Your support brings hope, and shows how wonderful things can happen when people work together to help others. Organizations like yours inspire us and make our community a better place. We are grateful to have your help in our mission to become better women each day. Your generosity is deeply appreciated by everyone involved." — La Entrada Women's Campus

Support Delivering Good's disaster relief efforts by making a donation today.

We will be collecting donations of any new and unused supplies at our events in 2025. We encourage all brands and retailers to bring the following supplies:

Socks and Underwear
Basic Clothing of All Sizes
Cold-weather clothing (sweatshirts, sweatpants, fleece, etc.)
Bedding/Sheets/Blankets
Shoes
Hygiene Kits
Water
PPE (face masks, gloves)
Air beds
Coolers
Diapers
Tools
School Supplies

We appreciate all of our fashion community's donations to impacted communities and want to support a seamless and efficient donation process. If you are exhibiting at MAGIC, contact your floor manager to arrange a donation pick up straight from your booth. Contact our Customer Experience Team at [email protected] or at +1 (877) 554-4834 ext. 1 for more information.

Your Donations Are Tax Deductable

Your generous donations of funds, clothing, and essential supplies may be tax-deductible to the extent allowed by law. In accordance with IRS regulations, all charitable contributions must be itemized and assigned a fair market value by the donor. To ensure proper acknowledgment, please complete our product donation form. Once received, Delivering Good will provide a formal acknowledgment letter and shipping instructions for product donations. Please consult your tax advisor for specific guidance on deducting your contribution.

Fashion by Informa's sustainability assessment program, powered by Hey Social Good (HSG)

The Sustainability Assessment Program was established in 2021 to elevate, celebrate, and evaluate sustainable and socially conscious practices among exhibiting companies at MAGIC, PROJECT, COTERIE, and SOURCING fashion trade events. The program implements a robust evaluation system and is used as a benchmark for both exhibitors and buyers as to level of sustainable efforts companies are making in their sustainability journey.

As part of the vetting process, Hey Social Good (HSG), a third party organization, cross check each company’s positive impacts with the United Nations 17 Sustainable Development Goals, including social responsibility, responsible production, ethical practices, and environmental practices—all of which speak to MAGIC's commitment to sustainability across the fashion industry.

Sustainability Essentials

Any organization, business, or company working on their sustainability journey and if multiple following practices are in process or adopted:

The sustainable footprint of a product and packaging by considering compostability, recyclability, reusability, etc.
Source goods and products sustainably and responsibly by seeking renewable resources, providing fair labor practices, and more.
Reduce and/or offset energy use, carbon emissions and water impacts during a company’s manufacturing, production and operations processes.
Eliminate, reduce, or offset energy or gas used for distribution and/or transportation practices.
Sustainably manage waste generated by manufacturing, production, and office operations.

Ranking as part of the program considers the above practices as a minimum. In addition, a company must transparently demonstrate its sustainable practices to meet our minimum sustainability criteria.

Level Rankings

Based on each brand's give-back and sustainability activities, practices, and efforts, Hey Social Good (HSG) uses a ranking of Level 1-3 and Level 1-3 "Advanced".

We created the ranking system to highlight the sustainable and social good strategies represented in our industry. With level ranks, we recognize and encourage all efforts and accomplishments every step of the way. Below, we describe the general principles of each level ranking.

Level 1

A company is creating its sustainability cycle by maintaining a sustainable product and implementing sustainable practices along the life cycle chain.

Level 2

A company strengthening its sustainability cycle by going beyond the United Nations’ Sustainable Development Goals of Sustainable Product & Life Cycle Management.

Level 3

A company established a full circle sustainable pathway along every step of the design to supply to the product life cycle chain, including circularity, consistently and in-depth. Sustainability is an integral part of its DNA, and they work hard to quantify and track its positive impacts over time and inspire others to reduce and improve their environmental footprint.

Level 1 advanced

The company’s basic practices have undergone additional verification with submitted evidence and documentation that was reviewed and confirmed.

Level 2 advanced

The company’s intermediate practices have undergone additional verification with submitted evidence and documentation that was reviewed and confirmed.

Level 3 advanced

The company’s advanced practices have undergone additional verification with submitted evidence and documentation that was reviewed and confirmed.